What is it like to post a video that unexpectedly gets 60+ million views? I talk to Paid Search Specialist Erika Severini about her very multicultural upbringing, her Italian and Finnish roots, what differentiates Nordic and Mediterranean cultures, the combination of AI and search engines, how she went viral on TikTok, and much more.
#029 | Erika Severini | ENG – unexpected global virality, cosmopolitan upbringing, Nordic vs Mediterranean culture & much more
aljosja.substack.com
Yoshi's Podcast
Everyone has a story to tell.
Yoshi's Podcast offers conversations with interesting people on a wide range of topics. Most often in Swedish, sometimes in English.
Everyone has a story to tell.
Yoshi's Podcast offers conversations with interesting people on a wide range of topics. Most often in Swedish, sometimes in English.Listen on
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#029 | Erika Severini | ENG – unexpected global virality, cosmopolitan upbringing, Nordic vs Mediterranean culture & much more